The Wholesale Formula
Amazon wholesale education and training for aspiring entrepreneurs
The Wholesale Formula teaches aspiring entrepreneurs how to build profitable Amazon FBA businesses using a proven wholesale sourcing model — partnering with established brands to sell their products on Amazon.
About Us
The Wholesale Formula was founded by Dan Meadors and Dylan Frost — two seven-figure Amazon sellers — to teach people how to build profitable Amazon FBA businesses using a wholesale sourcing model. Rather than chasing trends or sourcing from overseas, our students learn how to identify proven, brand-name products and establish direct relationships with the brand owners to resell their products on Amazon.
Our mission is simple: give aspiring entrepreneurs a clear, step-by-step roadmap to build a real, sustainable Amazon business. We teach the same Reverse Sourcing Wholesale system that Dan and Dylan have used to generate tens of millions of dollars in Amazon sales — nothing held back, nothing theoretical.
Who We Serve
Our students are people looking to build an Amazon FBA business, often with no prior ecommerce experience. Many are looking for a second income stream, a path to financial independence, or a complete career change. Our programs are designed to meet them where they are, with beginner-friendly training, live coaching support, and an active community of fellow wholesale sellers.
Our Programs
The Wholesale Formula Course
Our flagship training program. Students receive step-by-step training modules covering the entire Reverse Sourcing Wholesale system — from product research and brand outreach to opening accounts, managing inventory, and scaling profitably on Amazon.
Every Swipe Pays
A focused training program that helps students unlock additional value and rewards from their everyday spending while building their Amazon business.
Coaching
Live group coaching and one-on-one support from our team of experienced Amazon wholesale sellers, helping students apply the system to their own businesses and overcome roadblocks.
Live Events
Multi-day live events where students work directly with our team, network with fellow wholesale sellers, and get hands-on guidance on their Amazon businesses.
Meet the Team
Dan Meadors — Co-Founder
Dan is a co-founder of The Wholesale Formula and a seven-figure Amazon seller. He has spent more than a decade building and scaling Amazon wholesale businesses and is one of the lead instructors of the program.
Dylan Frost — Co-Founder
Dylan is a co-founder of The Wholesale Formula and a seven-figure Amazon seller. Together with Dan, he developed the Reverse Sourcing Wholesale system that has helped thousands of students build profitable Amazon FBA businesses.
Ian Bower — Lead Instructor
Ian is a lead instructor at The Wholesale Formula, helping students apply the Reverse Sourcing Wholesale system to their own businesses through training, coaching, and live events.
Contact
Blueprint Information Products LLC
401 N Michigan Ave, Suite 1200
Chicago, IL 60611
United States
SMS Updates
We send SMS updates to customers and subscribers who choose to opt in, including training reminders, webinar notifications, and information about new programs. To learn more or sign up, visit our SMS Opt-In Page. Our Privacy Policy explains how we handle your information, and our Terms of Service covers the specifics of our SMS program.